California Highway Patrol launches a new campaign aimed to reduce traffic crashes

EUREKA, Ca. (KIEM) – California Highway Patrol has started a campaign designed to beef-up enforcement on Highway 101.

C.H.P.’s campaign aims to reduce the number of injury and fatal trafic crashes throughout US-101 from the Oregon border through Mendocino County.

Northern Division Chief Greg Baarts in a statement said that “increased visibility, aggressive enforcement, and public education within the areas along this corridor will contribute to increased safety for motorist traveling on US-101”.

According to the California Highway Patrol, there have been 745 injuries and a total of 53 people killed primarily caused by speeding, reckless driving, unsafe lane change, and unsafe turning movement.